The future of the fast food industry is none other than bright. In the last 50 years, the market for fast food have had an abnormal growth from being non-existent to being one of the biggest money-making industries worldwide with Americans spending more than 200 billion dollars annually on food from the quick service restaurant industry, also known as QSR.
A reason for the supremacy of fast food and why it has so aggressively spread throughout the world is one simple thing every human has encountered: Time.
Two: Delivery and ordering. They have numerous ways you can order a pizza nowadays. From social media to voice commands. The possibilities are endless in terms of ordering.
Domino’s for an example knows that and they have hired a tech team of about 400 people, the biggest division at their headquarters, which is based in Ann Arbor, Mich.
They are working on A.I machine learning in terms of ordering pizza, and their hopes are that people can order pizza with various problematic factors playing in such as accent and special needs in proportion to for an example, allergies.
Domino’s had a marketing offer called 30-minutes-or-free guarantee that set the cultural expectation of convenience and their standard for speed and efficiency.
The future looks bright for the fast food industry and we won’t know what lies ahead in the sake of fast food. But that is something that all the big fast food companies such as McDonalds and Kentucky Fried Chicken are such masters at.