• Engelsk
  • Uddannelse: HHX
  • Karakter: 12 tal
  • Ord: 805

Indledning
Good morning all, thanks for letting us drop by, I'm Michael McGinnis. I hope you're going to enjoy the day and that it will help you understand how you're being manipulated by the food industry through ads and commercials and what you can do about it. After the intro, we'll have some activities for you guys.

Let me start off with a question, how many ads do you think you're exposed to every day? And how many of those do you think are related to food?

You don't have to answer, just think about it. You see, researches have been working on this, they've been working a lot actually.

They've watched and analyzed around 1700 hours of ads only for your good. Some of them might even have been watching more TV than you in that period. Joking apart, it's a huge problem.

They found that kids between 8-12 watch 21 food ads every day. That's 7600 per year. Do you think it has affected you?

That very tasty chocolate cereal you eat every morning has probably ended up in your house because you saw an ad with it in.

Optimer dit sprog - Læs vores guide og scor topkarakter

Uddrag
Naturally that's because we eat the some of the most unhealthy food in the world. But is the problem then the unhealthy food or is it the massive number of ads kids and the population in general are exposed to?

Well you could argue for it being both of them. Unhealthy food equals unhealthy people - if the people can't control it and manage to choose the right number on the menu.

It's important to say that it's okay to eat fast food and snacks, it just has to be done moderately. That's what the ads undermine.

The ads make very impressionable kids buy more and more and more and more. And there, ladies and gentlemen, there we have the problem! The unhealthy food combined with undermining TV-ads.

So what is the solution to this problem? What's to be done? Well there's as many suggestions as there're TV-ads. The main responsibility is always yours.

As long as we don't have a monopolistic food system, which we hopefully won't have at any point, it's you and your parents choice what you eat.

You all have the possibility to buy an apple instead of a bag of crisps.