Indledning
An analysis of Boris Johnson’s first speech as prime minister.

The circumstances of the speech include Boris Johnson becoming the UK prime minister and the delayed Brexit deal. The speech is mainly for the British. Boris Johnson, the speaker, speaks about the marvelous future of the UK and how they will achieve it.

Uddrag
The speaker Boris Johnson has served as prime minister of the United Kingdom since July 2019. He was then elected as Conservative leader as a result of Theresa May’s resignation after being unable to get support for her Brexit.

Boris Johnson has a degree from Oxford University. He then worked as a journalist and has previously been the head editor of The Spectator (Spectator is a weekly British magazine on politics, culture, and current affairs).

He is well known for his eccentric personality; overall a charismatic person.

He identifies as the government in the speech, “We will do a new deal” but distances himself from the past with “(…) a better deal”.

However, details about this new deal are not portrayed doing the speech. Boris Johnson was speaking to the British people, who are the target audience.

The speech was made of the occasion of him taking the position as Prime Minister. It was broadcasted LIVE on tv and online. Now it's available online.

The speaker mainly makes use of a formal and serious style of language in the speech. This is appropriate for the role he took over as prime minister.

As I have mentioned earlier in the essay; he is a charismatic person, which leads to him using a few informal phrases such as “We will have cracked it” and “No ifs or buts”.

The British were fed up after the three-year-deadlock, which is why Boris Johnson had to be positive and give hope to the British about the situation that determines their future:

“We will do a new deal, a better deal”, “enterprising, outward-looking and truly global Britain”, “high hearts and growing confidence”.

Overall positive, especially about the future of the UK. Negative terms are rarely used in the speech; however, they do occur when he mentions the UK´s critics.